L........1

member since 2016

Recent Reviews1 total

NETA - Northampton (Rec)

1/17/2016
Don't judge a book by it's cover. The place looks and feels great, but is also very wasteful and has weak strains with limited descriptions. I feel this place gets caught up on hyping a product they hardly can describe themselves. Doesn't that seem wrong? Get to know your product really well, THEN sell it. Numerous sales people I talked to in-depth with questions could hardly answer me. As a 15-year user and multiple state card holder, there's plenty to know. It seems that the staff training is in a "retail" mindset, not about getting it right. No one there seemed like a pro bud-tender, or even close. On to the products themselves: I was excited at first, but after trying half a dozen flowers and the Lozenge (which had ZERO effect on me), it's mostly been disappointing. Coming from California, the business is much more advanced there with years of experience, but NETA doesn't seem to be learning from them. Overall, with little competition, its bittersweet to have a local dispensary, but with all flash and no substance. A few tips for the owners reading this: 1. Learn from your customers - not by tossing an info card at them, but truly interacting with them for suggestions. Be creative, ask questions, interact online, change and progress. 2. Know your product - the one sentence descriptions mean nothing. Use the product yourself with a group, organize a structure to write descriptive, original, detailed notes about the strain. Or, grow strains that are already popular and have deep info like here on Leafly - then you don't have to write anything! The key here is for people to know what they are buying. Not buy scientific stats alone, but words that have meaning. It's crucial - otherwise, uneducated users are in the dark. 3. Less waste - I'm sure the MA requirements are strict, but someone needs to rethink the packaging process. Wow, 3 plastic containers and stickers for an 1/8th? 2 won't due? Or even just one bag? Do we really need more plastic everywhere? 4. Promote - Don't say you can't, the business is absolutely promoted. So get creative and give users opportunities to try new strains without committing. Like a free gram of your choice with every X amount purchased, etc. That opens the door to trying - which is crucial to build a menu out. How many restaurants just cook something, give a vague description and expect people to just go with it. It's not sustainable. Being the first dispensary in the area, you should set a standard before other newcomers do. Thanks for reading and I hope you see some insight here.